Communities of Color Month of Action for Measure 97

October 14, 2016


Contact: Amanda Manjarrez, 505-400-6513,

Communities of Color Month of Action for Measure 97

(Portland, OR) – Communities of color are increasingly engaged in Oregon’s future, with leading cultural organizations mobilizing voters for Yes on Measure 97. With Oregon’s demographics rapidly changing, and more than 1 in 4 Oregonians identifying as persons of color, Measure 97 would reverse decades of public divestment that have perpetuated racial disparities, investing in Oregon’s long-term health and prosperity.

In support of Measure 97, key organizations have announced plans to engage Oregon voters through door knocking, multilingual phone banking and bilingual ballot parties. Groups including the Coalition of Communities of Color, APANO, Causa, Unite Oregon, and the Oregon Latino Health Coalition are scaling up efforts with hundreds of new volunteers to reach 13,000 voters, including those who have been recently registered through Oregon’s New Motor Voter Law.

“We’ve struggled for 25 years as corporate profits have skyrocketed while health disparities persist and our kids don’t graduate on-time,” says Rev. Joseph Santos-Lyons, Executive Director of APANO, adding, “Yes on Measure 97 balances the scales ensuring corporations pay their fair share so our children and Oregon will thrive.”
“Measure 97 will provide Oregon with the ability to make targeted investments in education that will improve outcomes for communities of color,” says Julia Meier, Executive Director of the Coalition of Communities of Color.

“Our groups are fired up and getting out talking to neighbors, family and friends for Yes on 97. After decades of divestment, Measure 97 stabilizes revenue for Oregon and allows us to extend health care access to children and families across Oregon,” says Andrea Williams, Executive Director of Causa.

Measure 97 would raise the minimum tax on corporations, applying a 2.5% tax on Oregon sales over $25 million dollars. Measure 97 is endorsed by over 260 organizations.


Formed in 2001, the Coalition of Communities of Color (CCC) is an alliance of culturally-specific community based organizations. APANO is a statewide advocacy organization, uniting Asian and Pacific Islanders to achieve social justice. Causa is Oregon’s Latino immigrant rights organization working to defend and advance immigrant rights by coordinating with local, state, and national coalitions and allies. Unite Oregon represents the merger of– Center for Intercultural Organizing (CIO) and Oregon Action (OA) – who together have decades of experience organizing immigrants, refugees, people of color, and low-income Oregonians to address racial and economic disparities and improve quality of life in our state. The Oregon Latino Health Coalition is a collaboration of individuals and organizations who are dedicated to promoting health and wellness and reducing disparities for the Oregon Latino community through prevention, education and sharing of resources.